Challenge: The family needed a cohesive event branding system that would respectfully honor their mother’s life while maintaining a mature, beautiful, and emotionally comforting tone throughout all materials.

Strategy: I developed a warm, refined visual direction centered on deep wine tones and soft complementary colors to evoke dignity and remembrance. The design system was applied consistently across posters, banners, and a brochure to create a unified and graceful visual presence for the ceremony.